On my gaming channel my target audience is more patient than my DJ channel. the type of channel/video (vlog, tutorial, review etc.).There are so many variables that can skew the results: Those contradicting numbers are also the answer to that question: it depends. The funny thing is, that numbers in those studies contradict each other. There have been multiple studies over the years that tried to answer the question: What is the ideal YouTube video length? My article: " Rank #1: improve audience retention on YouTube" is a detailed guide on the topic. Since watch time is the most important ranking factor on YouTube, every creator wants the biggest piece of the pie for themselves, hence they make longer videos.īesides making longer videos, the best way to rank higher is to increase audience retention. That is for one reason only: to increase watch time. Over the last few years it has become a trend to make longer YouTube videos. Why are most YouTube videos over 10 minutes? In this article I tell you why the numbers in so-called “studies” contradict, I dive into the numbers of my own channels, how long videos should be for monetization and why making smaller videos is sometimes better. Written by: Dexxter Clark What is the ideal length for a YouTube video? How long should your YouTube videos be?
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